Dubai Dealer Academy
Driving innovation leadership in the automotive industry.
Developed in collaboration with the Automotive Business School of Canada and the Automotive Association for the Middle East and North Africa (AMENA), the Global Dealer Academy | Dubai delivers regionally adapted training for automotive OEMs, dealers, and importers across the MENA region.
Global Dealer Academy programs blend global best practices with regional insights to help professionals strengthen dealership performance, customer experience, and profitability
The Global Dealer Academy is the region’s first customized qualification for the automotive sector, tailored to meet the evolving needs of OEMs, dealers, and importers.
Program Overview
Built by the automotive industry, for the automotive industry.
By combining 25 years of Canadian automotive training excellence with regional expertise from AMENA, this program sets a new benchmark for industry-relevant, results-driven education across the MENA region
Momentum in Motion
This milestone marks a major step in creating a sustainable talent pipeline for the future of MENA’s automotive industry. Together, we’re driving the business of automotive success worldwide.
The first cohort of the Dubai Dealer Academy will officially launch in February 2026.
Our Programs
Executive Leadership
Executive Leadership
Module 1 : Mena Automotive Industry Landscape
Explore the unique business models, market dynamics, and regulatory environments of the Middle East and North Africa.
Module 2 : Family Business Leadership & Governance
This course addresses generational transitions, governance, and succession planning in family-owned dealerships
Module 3 : Cross-Cultural Leadership Excellence
Learn to lead diverse teams and build inclusive environments in organizations with 50+ nationalities.
Module 4 : Strategic OEM Relationship Management
Master the art of negotiating exclusive partnerships and managing OEM expectations.
Module 5 : Operational Excellence in Complex Environments
Focus on managing operations across multiple sites and brands.
Module 6 : Leadership Communication and Influence
Develop advanced communication skills for engaging stakeholders, managing crises, and building industry influence
Let’s work together
to build your organization’s future-ready workforce.