Redefining automotive learning, development and leadership in the MENA region

We are proud to announce a strategic partnership between AMENA Auto and globally renowned Georgian College, a KHDA-licensed institution in Dubai (Knowledge and Human Development Authority), to launch the MENA Bespoke Dealer Academy, a tailored, region-specific training platform built for the realities of the Middle East and North Africa.

This isn’t a generic import. It’s a ground-up initiative designed specifically for mid- to senior-level leaders across OEMs and dealerships, offering:

📚 Content grounded in MENA realities — not just theory.

🌍 Global academic rigour with clear local relevance.

🛠️ Performance focus across leadership, sales, aftersales and CSI/NPS, transformation.

The first intake begins this October, following a high-impact Executive Workshop in Dubai, setting the tone for a new era in automotive leadership development across the region.

“We’re not exporting education. We’re co-creating capability — built for MENA, by MENA.”

Contact us: [email protected]

Read the full story in the article: https://lnkd.in/dnU7-HVF

hashtagAutomotiveLeadership hashtagMENA hashtagDealerDevelopment hashtagAMENAAuto hashtagGeorgianCollege hashtagCapabilityBuilding hashtagFutureReady

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